The translation industry is at a turning point. AI, once seen as a distant possibility, is now a game-changing necessity for any translation company aiming to thrive. But this story isn’t just about translation. AI’s transformative potential reaches far beyond, touching industries as varied as healthcare, manufacturing, and retail—all of which share common challenges: optimizing workflows, reducing costs, and scaling effectively in an interconnected world. Ofer Tirosh, the founder and CEO of Tomedes, shares his vision of why AI has become essential—not just for keeping up, but for leading the pack.
Below are some of the questions Tomedes CEO Ofer Tirosh answered about how AI tools are transforming translation and why these changes matter to industries beyond just language services.
The AI revolution: From Language to logistics
Tomedes has always been at the forefront of innovation, embracing technology as a key driver of efficiency and quality in translation. With the AI revolution taking the industry by storm, companies across all sectors can no longer afford to ignore the transformative potential of AI. Whether optimizing production lines in manufacturing or enhancing customer support in retail, AI is revolutionizing how businesses operate.
Question: How has the language services sector changed with the rise of AI?
Answer: Ofer Tirosh highlights Tomedes’ vision to make AI accessible to everyone, with a mission to provide the best language solutions tailored to customer needs by leveraging AI. But the underlying principles—the use of AI to remove bottlenecks, streamline processes, and ensure quality—are applicable across industries. The company’s suite of platforms—like MachineTranslation.com and AITranslator.com—showcases Tomedes’ approach to integrating AI, which is not only solving translation challenges but also providing a blueprint for businesses aiming to harness AI for operational efficiency.
Disrupting traditional models in translation with free AI tools
One of the cornerstones of Tomedes’ approach is its commitment to offering a wide array of free AI tools. These tools are tailored to the needs of freelancers, small and medium-sized service providers, and localization managers, allowing them to achieve high efficiency without the burdensome expenses associated with traditional AI solutions. The philosophy of breaking down financial barriers is relevant to any industry where technology has traditionally been expensive, such as healthcare and education.
Question: Why should translation companies and freelancers embrace free AI tools instead of paying for costly solutions?
Answer: “Stop overpaying for translation services,” Tirosh emphasizes.
“As businesses across industries look to streamline processes and remove bottlenecks, the use of AI is becoming a powerful tool for driving efficiency and ensuring quality. At Tomedes, platforms like MachineTranslation.com and AITranslator.com embody our approach to AI integration, solving complex translation challenges while offering a blueprint for how companies can leverage AI to enhance operational efficiency.”
This approach could serve as an inspiration for other industries. Imagine healthcare providers using free AI-powered platforms to analyze patient data or schools using AI to enhance remote learning—without massive financial barriers. Tomedes’ AI tools, available on platforms like AITranslator.com and MachineTranslation.com, “rewrite the rules” of their industry, making advanced technology accessible to everyone, including those with limited resources.
AI: the key to humanizing global communications
While AI has often been viewed with suspicion—feared as a technology that would remove the human element from services—Tomedes sees AI as the key to humanizing global communications. For businesses across sectors, AI helps create messaging that is not only accurate but also culturally relevant, enhancing engagement with local audiences.
Question: What is the role of AI in relation to human translators?
Answer: “AI is no longer optional for businesses—it’s a key tool for enhancing human capabilities,” says Ofer Tirosh.
“It’s not about replacing humans; it’s about breaking down barriers and enabling more effective communication. In healthcare, for example, AI helps professionals communicate with patients across language barriers, while in marketing, it ensures messages resonate with diverse global audiences. But it’s human expertise that brings nuance and understanding, making the communication truly personal and meaningful.”
The value of human expertise in AI-driven solutions
Despite advancements in AI, Tomedes recognizes that there are nuances and cultural sensitivities that require a human touch. The company’s strategic approach combines the strengths of AI with the expertise of professionals, ensuring that outcomes are both technically accurate and contextually appropriate. This interplay between AI and human talent is crucial across all industries.
Question: How does Tomedes ensure quality in AI-driven translation?
Answer: “At Tomedes, our Machine Translation Post-Editing (MTPE) process combines the speed of AI with the expertise of human translators to ensure the highest quality—a model that highlights how AI can support, not replace, skilled professionals. Whether in healthcare, where AI analyzes medical data, or legal services, where AI assists with drafting documents, it’s ultimately the professionals who interpret the data or refine the details, ensuring accuracy and preserving intent,” Tirosh explained.
AI tools supporting growth across industries
The benefits of AI tools extend to anyone facing the challenge of managing multiple projects, tight deadlines, and quality expectations—whether they’re localization managers, production supervisors in manufacturing, or customer service managers in retail. Tomedes’ suite of AI tools has been designed to meet these challenges head-on, providing a centralized environment to manage workflows, apply insights, and enhance productivity.
Question: How do AI tools help businesses scale effectively?
Answer: Tirosh explained that for small and medium-sized companies, AI is a growth engine.
“By reducing costs and freeing up resources, businesses can focus on scaling their services and expanding into new markets. This isn’t just true for translation companies—it applies to manufacturers optimizing production or educators expanding online learning. At Tomedes, our tools empower businesses to take on larger projects more efficiently and affordably, enabling growth without the need for costly software or extensive hiring,” He said.
The future is a blend of AI and human talent
AI’s integration into workflows is no longer optional; it is a necessity for those looking to stay competitive. Tomedes has embraced this future by providing an ecosystem of platforms and tools designed to enhance quality and efficiency while keeping costs low—an approach that aims to democratize access to advanced solutions.
Question: How does AI fit into the future of translation?
Answer: “AI is not here to replace professionals—it’s here to empower them,” Ofer Tirosh said.
For him, Tomedes Ofer Tirosh envisions a future where there is a balance between AI and human talent. This is true for translation, but it’s also true for industries across the board.
“By leveraging AI to automate repetitive tasks and process information at lightning speed, while still relying on human expertise for the nuances that make each service unique, businesses can create comprehensive solutions to meet evolving demands. This approach isn’t just transforming the language services industry, but is key for any sector looking to succeed in the age of AI,” Tirosh explained.
Tomedes’ vision is to make AI accessible to everyone, ensuring that services are not only faster and more cost-effective but also humanized, resonant, and culturally adaptive. AI is no longer optional. It is the key to unlocking a world where barriers—of language or otherwise—are broken down, enabling industries everywhere to connect, grow, and succeed.
