Marketing analytics

The Different Types of Multi-Touch Attribution Modeling

As a marketer, do you wonder which part of your marketing deserves more credit? It can’t just be the point…

2 weeks ago

Strategies for Entrepreneurs: Harnessing Data for Competitive Edge

Did you know that the data analytics market size is projected to grow to $303.4 billion by 2030? This shows…

2 months ago

From Planning To Execution: Best Practices For Trade Promotion Management In CPG Industry

"An amazing 42% of all CPG sales are influenced by promotions, highlighting their critical role in driving revenue and market…

7 months ago

Email Marketing Tips For SaaS Companies

There are plenty of digital marketing techniques that most companies use to create brand and product awareness. One of the…

2 years ago

Top 10 Marketing Analytics Dashboard Tools for Startups

Marketing analytics dashboard tools have become increasingly important to every kind of company, not just marketing and advertising firms. Like…

8 years ago