Marketing analytics

The Different Types of Multi-Touch Attribution Modeling

As a marketer, do you wonder which part of your marketing deserves more credit? It can’t just be the point…

3 months ago

Strategies for Entrepreneurs: Harnessing Data for Competitive Edge

Did you know that the data analytics market size is projected to grow to $303.4 billion by 2030? This shows…

5 months ago

From Planning To Execution: Best Practices For Trade Promotion Management In CPG Industry

"An amazing 42% of all CPG sales are influenced by promotions, highlighting their critical role in driving revenue and market…

10 months ago

Email Marketing Tips For SaaS Companies

There are plenty of digital marketing techniques that most companies use to create brand and product awareness. One of the…

3 years ago

Top 10 Marketing Analytics Dashboard Tools for Startups

Marketing analytics dashboard tools have become increasingly important to every kind of company, not just marketing and advertising firms. Like…

8 years ago