Email tracking is a method for monitoring the email delivery to the intended recipient. Most tracking technologies use some form of digitally time-stamped record to reveal the exact time and date that an email was received or opened, as well as the IP address of the recipient.
Email tracking is useful when the sender wants to know if the intended recipient actually received the email, or if they clicked the links. However, due to the nature of the technology, email tracking cannot be considered an absolutely accurate indicator that a message was opened or read by the recipient.
Email tracking is used by individuals, email marketers, spammers, and phishers, to verify that emails are actually read by recipients, that email addresses are valid, and that the content of emails has made it past spam filters. It can sometimes reveal if emails get forwarded. When used maliciously, it can be used to collect confidential information about businesses and individuals and to create more effective phishing schemes
MailTag
MailTag.io lets you know what happens after you click send, allowing you to know exactly when recipients open your emails, click links within your emails, and much more. With MailTag, you’ll receive real-time desktop alerts when your emails have been opened. You can also track the performance of your open rates and link-click rates. We ranked it #1 on this list for its incredible UI and simplicity.
Make more sales in less time. Free and unlimited real-time email tracking, email scheduling, and automated email follow-up. Try it completely free for 2 weeks—no card required.
EmailScoop
EmailScoop is a highly customizable and secure email tracking tool for Dynamics 365.
It allows tracking of both outgoing and incoming emails sent via different email servers. The tracking works even in such cases when, for example, an inbound email is sent to a deactivated user, thus ensuring gap-free communication. What’s more, it provides for uploading, matching, and synchronizing the email history on the server from the pre-CRM period, which means that no email will get lost. EmailScoop also prevents data loss by keeping copies of deleted messages from your mail client right in your Dynamics 365 solution. Emails from certain users can be excluded from tracking (e.g., emails of C-level executives).
With email synchronization running at configurable time intervals, you’ll stay in the know of every step in your email interactions without being bombarded by endless emails.
Yesware
Yesware is an all-in-one sales toolkit. With this tool, you can connect with prospects, monitor customer engagement, and complete deals, right from your inbox. With Yesware, you will sell smarter. The tool allows you to track emails and work more efficiently, right from your Outlook or Gmail inbox.
Understand your prospects by utilizing data on when they read their email, clicked on the link, and which email templates are most effective. You will spend less time manually uploading your data into your CRM, as Yesware syncs that automatically.
By including data insights as well as sales communication tools in your email workspace, the tool removes barriers to productivity and boosts sales teams to make smarter and faster decisions.
Outreach
Outreach is an intuitive sales automation platform. Based on “sequences”, the application helps sales teams set up email campaigns & touchpoints based on any number of criteria that they choose. Teams can create a sequence of emails & calls to put every single prospect through.
Outreach helps sales teams to proficiently handle all of their prospects, no matter how many there are. Outreach notifies sales teams when leads reply to messages and schedules those who replied, for the next touchpoint or step in the sequence. It even detects the best-performing times of the week to send emails and then schedules email campaigns accordingly.
Outreach’s analytics features give sales teams an overview of their activities and performance. Thanks to Outreach’s sequence analytics, team members can learn exactly where every prospect is within the communication funnel and managers can observe each team member’s performance.
Cirrus Insight
Cirrus Insight is integrating Salesforce with your Inbox and puts the power of your Salesforce CRM right inside your inbox. Immediately see everything about your Salesforce Leads, Contacts, and Opportunities right from your inbox.
Cirrus Insight has been a must-have tool for salespeople who want to work faster and smarter and has become the second highest customer-rated sales application of all time on the Salesforce AppExchange.ee when, where, and on what device your emails are being read and their level of engagement. Test which emails see better conversions, make necessary adjustments, and see your productivity skyrocket.
Cirrus Insight built Cirrus Insight to respect and protect your data. We utilize OAuth 2.0 authentication with Salesforce, Office 365, and Google for Work and use of SSL for secure transmission of data between platforms. And do regular third-party security audits.
ClearSlide
ClearSlide offers the most complete and open Sales Engagement Platform that integrates content, communications, actionable insights and guided selling to improve business results. Customers achieve higher seller productivity, increased sales management effectiveness, and stronger content ROI.
ClearSlide enables Marketing and Sales teams to send emails with robust customer engagement analytics from your email platform of choice from communications, micro-campaigns, and larger email blasts, ClearSlide email is fully integrated with a single content library so reps are armed with the best content at the right sales stage.
Trackable emails provide instant notifications when customers engage with sales content, as well as slide-by-slide, second-by-second analytics showing how viewers engaged with the content including when content is forwarded. Detailed activity and engagement information is auto-logged back to lead, opportunity, account, and custom fields in CRM.
HubSpot
HubSpot is the world’s leading inbound marketing and sales platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, 20,000 customers in more than 90 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers.
HubSpot Sales saves time at every stage of the funnel. With HubSpot, you’ll know who’s interested in your products and services without even asking. You can see who visits your website in real time, how often they visit, and which pages they’re most interested in.
To keep these prospects from slipping through the cracks, draft a sequence of personalized emails and reminders, set a delivery schedule, and then each follow-up will hit their inbox automatically. And when they open an email, click a link, or download an attachment, it’s logged for quick reference, and you’ll get notified instantly.
Velocify
Velocify is the leading sales acceleration platform. The company helps more than 1,500 sales teams sell more by bringing speed and control to the entire sales process. Velocify helps sales teams prospect with more precision, accelerate lead engagement, and implement optimized workflows, ultimately helping sales teams find and convert more leads.
The only way to survive and succeed in today’s customer-centric economy is with the great sales process. Velocify puts sales automation to work for you. Velocify puts great sales process to work for you – from uncovering the right prospect at the right time to presenting the right pitch to the right decision maker.Only Velocify combines a proven contact strategy with dynamic, highly actionable performance analytics to deliver greater predictability and sales rep success.
SalesLoft
SalesLoft is helping transform companies into ‘modern sales organizations’. LoftSales Engagement Platform helps teams set and execute on a cadence of the phone, email, and social communications so they can convert more target accounts into customer accounts.
The platform equips sales leaders with new capabilities to test, learn and adapt to ensure they execute on the most effective selling process for their account-based approach. SalesLoft also delivers access to an ecosystem of 3rd party software products allowing teams perform all their sales engagement from one platform. The SalesLoft platform is helping sales professionals believe in the process they’re following, in the product they’re selling, and in themselves delivering a modern sales experience to their prospects and customers.
The SalesLoft platform is helping sales professionals believe in the process they’re following, in the product they’re selling, and in themselves delivering a modern sales experience to their prospects and customers.
Membrain
Membrain’s award-winning sales effectiveness software makes it easy to execute your sales strategy by driving successful behaviors to consistently reach your targets in complex sales. Selling business-to-business solutions is becoming more and more complex.
Reaching sales targets is a constant challenge and the goal is to provide B2B sales teams with the tools they need to drive successful behaviors and coach their salespeople to higher levels of performance. Membrain adjusts to any sales methodology and process. Membrain works with a global network of sales development experts in order to bring our clients the right combination of tools and expertise to consistently reach their targets.
Membrain works with a global network of sales development experts in order to bring our clients the right combination of tools and expertise to consistently reach their targets.
ToutApp
The ToutApp email management tool acts both as an operations and sales enablement platform by enabling you to carry out numerous email marketing promotions and follow up on the success.
The ToutApp analytics allow you to assess the most highly performing content as well as click trends from within your CRM segments. Live data reports give you valuable insights into time trends whether certain attachments were opened and whether the email recipient clicked through to your website or not.
ToutApp comes with a 14-day trial and ongoing support features – telephone and email. Numerous email and CRM integrations ensure that your customer data is fully synced and information transparency exists between all platforms.
InsideSales
InsideSales offers the industry’s leading sales acceleration platform built on Neuralytics, a predictive and prescriptive self-learning engine that drives revenue growth by delivering an optimized experience for both salesperson and buyer.
The platform fuels sales rep performance and provides buyer personalization with breakthrough innovations in predictive sales communications, engagement tracking, forecasting, rep motivation and hiring.
InsideSales.com has received numerous accolades for its technology and has been named as one of the fastest growing companies by Inc. InsideSales.com enterprise customers include Microsoft, ADP and Groupon.
Groove
Deliver personal support to every customer. Your customers will never feel like they’re just a “support ticket” to you, and they’ll never know you’re using a helpdesk. Work better together. Your whole team will be on the same page with assignments, private notes and follow-up reminders, all in one super simple shared inbox.
Groove shared inbox brings everything together, making sure no support request slips through the cracks. Private notes, canned replies, assignments, and follow ups help agents close tickets faster and make collaborating with your team a breeze.
Reply.io
Reply automates one-to-many communication for you and your team – dramatically scaling your outreach capability, while keeping it 100% personal.
Reply noticed that world of direct sales is changing dramatically. With data available online it became possible to find right people at the right time, when they need your product. Honest and supportive sales teams come in place, replacing old school pushy sales with their low effective cold call approach.
And here, at Reply, we are striving to build the best sales acceleration platform that would allow new type of sales teams perform on their best.
Bananatag
Bananatag provides an email tracking service for daily emails. It works with any email client so users can track their emails from the email client they already use.
For tracking individual emails there are Free, Pro and Team accounts so users can choose the level of service right for them and also have Internal Comms plans for tracking emails sent to internal distribution lists.
Bananatag for Outlook uses technology as mass-email-marketing companies to track our Opens. This is achieved by inserting a small image in the message or Tracking Pixel into the message. When the image is downloaded you get an Open. Bananatag notifies you right when a contact and opens your email or clicks a link. You can get notified right in your inbox and get in depth details online.
MailTrack.io
MailTrack.io is an email tracking extension for Gmail and Inbox that lets you know if the emails you’ve sent have been read or not. Mailtrack extension adds the double check marks to your Gmail.
Fully compatible with the most popular productivity apps, including Rapportive, Sidekick Hubspot Sales, Boomerang, Yesware, Streak CRM and Dropbox extensions.
The double check marks ✓✓ from mobile to your Gmail. Know when your emails are read with privacy and safety. And forever for free. Get it at MailTrack.io
Mixmax
Mixmax lets you see every action on your email live in real time. Track, automate, and enhance your emails with the essential productivity suite for Gmail and Google Inbox.
Mixmax to take on the challenge of upgrading email to the 21st century. In the last decade, we saw the web mature at an incredible pace. Video-conferencing, “street view” on maps, and collaborative document editing are all examples of amazing advances that are standard on the web.
After building communications and authoring products at companies including Apple, Google, and Skype, our team saw a huge opportunity to build a world where email maximizes both your productivity and expressiveness.
SalesHandy
SalesHandy is a sales communication and analytics tool to make inside sales team around the world highly productive.
SalesHandy uses multiple tools to connect with its prospects. These tools generate valuable behavioral insights of the prospect, which is lost and generally not used. If these data are collected and analyzed, it can help the sales team reduce sales cycle time, increase closure rate & ultimately revenue.
SalesHandy is a tool that collects such behavioral insight and presents them in an actionable format and one super dedicated, hard-working team with a single focus on enhancing the productivity of salespeople and helping them simplify the sales process.
SalesforceIQ
SalesforceIQ is a cloud-based customer relationship management (CRM) solution. This product is suitable for small to medium-sized businesses across a variety of industries. Key features include sales automation and a customer interaction database.
SalesforceIQ manages details of both customers and prospective customers. Information can be entered into the system automatically from emails, calendars, and marketing automation systems. Users can see if other team members have already communicated with contacts.
SalesforceIQ creates automatic reminders, so if users don’t remember to respond to emails, the system will send them alerts to follow up. This product also includes a Gmail extension. Users can reach out to contacts without toggling between their email inboxes and CRM software. SalesforceIQ is priced on a per-user per-month basis. It is integrated with Pardot, MailChimp, and HubSpot.
Return Path
Return Path is the expert in deliverability. Every day, our customers trust our data and insights to help them optimize their email marketing. Partnered with best-in-class email service providers, we help marketers take their email programs to the next level by driving more response and increasing revenue.
Through the Return Path Data Exchange, they have brought together the world’s most comprehensive source of data from the email ecosystem.
Also feeding into this data platform is our consumer network of more than 2 million consumers and purchase receipts from 5,000 retailers around the world, delivering unparalleled insight into purchase behavior, brand affinity, and consumer preferences.
Streak
Streak lets you group emails from the same customer together into one view and push that customer through your pipeline. When a new email comes in, you’ll have all the context you need.
Streak’s free for its basic CRM features and is a great option if you need a simple CRM for personal use. Its paid plans then let you bring its full CRM power to your team to organize your email into actionable boxes and make sure you follow up with leads.
Streak is a great choice. It’s simple to use and integrates so nicely with Gmail that you’ll quickly forget that its features aren’t just a built-in part of your email app.
ContactMonkey
ContactMonkey tracks your daily sales emails and brings Salesforce.com into your inbox so you be more productive. Simply put, we make email and Salesforce more powerful to make you more money and save more time.
ContactMonkey is a plugin for Outlook and Gmail that deeply integrates with your Salesforce.Track who opens your emails, how many times, in what locations, and what email client or mobile device was used used. Knowing your e-mail has been opened can change the way you approach your next sales call or follow-up.
ContactMonkey makes email tracking fast and simple by bringing all the tools you need to track your emails directly to your inboxNow available for Outlook and Gmail, Mail Merge gives you the power to send to dozens or even.
LiveHive
Delivering seamless integration with best-in-class sales tools, LiveHive lets sales teams advance opportunities more efficiently and gives sales leaders a unified view of activities, behaviors and opportunities across the sales cycle. LiveHive empowers sales leaders to coach their teams to better outcomes and build repeatable beat practices to quickly scale their organization in order to drive more revenue.
With LiveHive’s SmartPath automated email and call scheduling, and award-winning engagement analytics, sales reps can focus on core selling activity and sales leaders can quickly understand the effectiveness of their sales teams’ efforts.
LiveHive‘s capabilities include top prospect ranking; deep content tracking; automated email sequencing; customizable email templates; and seamless integration with sales and marketing applications, including Salesforce, Microsoft Dynamics, Act-on marketing software, CudaSign by Barracuda Networks, InsideView, Box, Dropbox, Egnyte, and OneDrive.
Tellwise
Tellwise is smarter customer communication that drives significantly more customer engagement for sales teams of all shapes and sizes. Tellwise has continued to transform the way salespeople interact with their customers.
From field sales and partner channels, to inside sales and customer care, Tellwise delivers a richer, more robust experience that speeds the sales cycle and creates happier customers.
To help get the job done, enable a productive sales force and inspire the unthinkable and they built Tellwise to use email for its strengths, and provide the best experience for both buyers and sellers.
Fileboard’s
Fileboard’s intelligent sales platform makes every rep a top performer, resulting in 30% more wins. We prioritise sales tasks based on actual customer engagement, so reps sell laser focused & persistent, and hit targets 40% faster.
Sales are changing. Traditional outside selling is on the decline and inside sales is on the rise…fast. This not only requires a new set of skills but also technologies that help with this new role. Fileboard was founded to create game changing technology for the evolving discipline of sales.
The guiding principle of our company is that there are enough tools out there to keep an eye on sales teams but not enough to actually help them with their job. centrally focused on empowering sales teams to help them win more sales and their products provide sales teams with valuable insights and greatly improve their productivity, which ultimately leads to closing deals faster and having more time available for actual selling.
Vocus.io
Vocus.io is an all-in-one solution for Gmail outreach. It is a Chrome extension that adds many features including email and link tracking (per-recipient), automated followups, reminders, templates, mail merge, scheduling, name-to-email search, meeting coordination, analytics, and team sharing and activity dashboards.
Vocus.io allows you to create a sequence of “gentle reminders” to be sent out at exactly the right time until you get an answer; instantly doubling your response rate. Instead of back and forth emails for every meeting, Vocus.io allows you to share your availability and poll the invitees in a single message.
The content of the poll will automatically change to show responses from each invitee, allowing everyone to know who’s-available-when without the usual infinite thread. Vocus.io allows you to schedule your email to be sent at the best time to win your recipient’s attention.
MassMailer
MassMailer is an elegantly simple Email solution for Salesforce CRM. MassMailer is the best solution for sending mass emails via mass email wizard or campaigns without hitting any Salesforce email limitations.
It was inhouse mass email solution on Salesforce which eventually solved the same problem for many of our customers. Today, MassMailer is the most effective email solution on Salesforce.
MassMailer provides solutions for Sales and Marketing teams in various industries like real estate, franchise, e-commerce, hospitality, retainer, staffing/recruiting industries.
Please comment us below if you think we had left Some interesting and Best Email Tracking Software Tools in the Above list …
Amazing list, I’d only add one more tool – Deskun. It’s a free Chrome extension…
A detailed blogpost of the various email tracking tools such as Yesware, Contact Monkey, MassMailer available on the internet. It will be very helpful for many of the businesses out there. Although do check some more of these email tracking tools available on our website. Thank you.