Would you like to increase your TikTok following quickly? We’ve got what you’re looking for. Nearly 140 million Americans use TikTok monthly, making it an ideal marketing platform. Plus, using this platform is especially important if you want to reach Gen Z and Millennial demographics.
As with all social media platform marketing, there are quite a few things to consider for TikTok’s success, from TikTok video ad specs to content themes and everything in between.
To make things easier, we’ve compiled ten tips for growing your TikTok following fast!
1: Identify your target audience
Your content will land on the right For You pages if you clearly understand who your target audience is and isn’t. Need help figuring out what they’re into? Don’t be afraid to ask! By polling, surveying, and having conversations with your audience, you can understand more about their interests.
In addition, your followers on Facebook, Twitter, and Instagram might be interested in the content you post on TikTok. So let them know about your TikTok posts by sharing or linking them across platforms.
2: Take part in challenges
Taking part in challenges on the platform can bring you a lot of followers. Often, challenges include dances, specific audio, or other video effects.
The most popular network for challenges is TikTok, although challenges can take place anywhere. Others fizzle out, while others spread like wildfire. Their success is primarily due to their easy repeatability and relatability.
If you create a branded challenge, you can connect with a new, wider audience. TikTok users can create content for any company’s hashtag challenge, which can help you drive brand awareness. Plus, if you pay currently popular creators to create videos for your challenge, you can extend your reach even more.
3: Use TikTok trends to your advantage
A lot of TikTok trends revolve around music and songs. Trending songs are easy to use on your videos, and TikTok will even recommend them! You can increase your TikTok followers by using trending songs in your content, since it enhances your chances of being viewed by new users.
4: Share TikTok tips with your followers
Individuals and companies usually create TikTok content that combines education and entertainment. However, you need to make sure your video reaches your audience! The best way to educate and inform your audience is to package your value and products in well-produced and engaging content.
5: Choose the right hashtags and use them correctly
Hashtags can help you reach your audience and categorize your content. Using the hashtag generator tool or in-app search features, explore trending hashtags. For example, simply searching “#” on TikTok will suggest relevant hashtags to include in your video captions.
6: Schedule your TikTok videos
To get the most reach for your videos, you need to find the best time to post on TikTok. The analytics section of your business or creator tools will provide you with this information.
You can find follower activity by scrolling down in the Followers tab. Your followers’ most active times and days will be shown here. The best results can be achieved by posting your videos just before the most popular time of the day.
7: Promote videos across other social media platforms
Let people know you’re on TikTok. Cross-promote your videos on other channels so your followers on different channels know you have a TikTok profile. In addition, TikTok videos can be edited and repurposed for other platforms, like Instagram and YouTube.
8: Engage your viewers with TikTok’s features
Be sure to engage with other content creators on TikTok to increase engagement on your own profile. You can stitch, duet, like, and comment on other posts. Stitching involves adding your video to the end of another user’s video. Using dueting, you can add your content to another user’s video so that you can react or add to it.
9: Collaborate with TikTok influencers
Similar to Instagram, TikTok is an excellent platform for influencer marketing. Working with influencers is one of the best ways to promote your business.
10: Let users contribute content
In addition to creating your own content, you can request user-generated content (UGC) from customers. Collaborating with these creators and ensuring they get credit for making the video is essential.
TikTok is a massive platform, and it’s growing exponentially. Marketers and brands should use these tips to try and get the most out of this helpful platform.
