The best shift and benefit is everything is digital, making consumer behavior traceable easily. The business value is a measure to recognize your brand’s existence. Branding is a concept touching many KPIs.
Building a brand is a vital step for an online presence. It means you must have clarity of your brand and its representation
Source: 10 Indices That Professional Marketing Should Be Entrusted With Your Branding
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Consider it a company's birth certificate; a Certificate of Incorporation is a legal document that lists the specifics of the…